brand owners,
‍

SUBHEADER GOES HERE

ACQUIRE MORE NEW CUSTOMERS, INCREASE LTV, AND SCALE PROFITABLY

You're ready to scale, but:
→ Your MER keeps worsening
→ Bad experience with agencies held you back
→ You've not got a clear roadmap to 8-figures
‍
You need a proven, scalable strategy to profitably acquire new customers and get them coming back again and again.
‍
We're the team behind brands like Spectrum, The Flat Lay Co, Dia Studios, achieving between 40% - 1,000% growth in 12 - 18 months.
‍

apply for a free audit
TRUSTED PARTNERs
£9M
Managed ad spend
in 2024
£42M
Revenue generated with
ads in 2024
130+
BRANDS WORKED WITH

SUCCESS  STORIES With growth at heart

You don't want your brand to stand still. We implement scalable strategies that drive GROWTH.

£800,000+ ads revenue, 4.75x ROAS

○ 75% increase in sales revenue in 9 months
○ 800,000+ profitable ads revenue generated in 8 months
○ 4.75x Blended ROAS across Meta, Google, TikTok
○ From losing £18,000 with TikTok Ads, to generating £100,000+ in TikTok Ad revenue

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336% growth in 6 months

○ 336% revenue growth in 6 months
○ 3.55x blended ROAS
○ 1600% improvement in attributed Klaviyo email flows: adding an additional £150,000 revenue in 6 months

"I am super grateful for the whole DD team's in growing TFLC to be THE go to makeup bag brand in the world"

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HEAR IT FROM OUR CLIENTS

PLAY

"I think using an agency there's always a concern in the back of your head that they are an extension of the brand - are they gonna have that same brand vision?
Your creative team is so insane with the content and headlines you come up with. We get them back and we're like "this is so good; we need to use this as well!". Even when we're providing the assets, they're always elevated, and with the attention to detail, they are taken to the next level."

ruby, the flat lay co
PLAY

We've spent a total of £150,000 on ads and in return, we've generated £739,000 which is just an incredible result. As a brand owner, digital marketing is not my strength. That's why I trust Develop Digital to do their thing. I always feel really well informed, so to see those results on that spend and return is just incredible for us.

hannah, spectrum collections
PLAY

"Since working with Develop Digital we have seen a huge increase in TikTok Ads revenue around 71% and scaled up the ads from doubling our ad spend over a 4 month period and increasing and improving that return on ad spend. Shopify sales have gone up by 80% which is amazing."

Zoe, trigwell cosmetics
PLAY

"The quality of leads that have been generated from working with them has been leaps and bounds above other agencies. Their targeted approach has allowed us to narrow in on our ideal client, something other agencies were not able to do."

Katrina & Dylan, scfr

"Before working with Develop Digital, we only had support on Google Ads, which sometimes made it difficult to balance those external campaigns with our own Meta ads in-house. We were also creating all of our own ad creatives, which was a big task and often hard to keep consistent across platforms. The biggest difference with Develop Digital is that they’ve taken all of this off our hands and now manage the full picture - keeping everything aligned across channels. On top of that, the weekly and monthly reports are so clear and easy to understand, which makes staying on top of performance simple."

Ella, rewritten

"Develop Digital were the first agency to actually believe in our brand. We've had a 588% increase in turnover with a consistent return on ad spend and we had our biggest sales year yet including some of our biggest sales months yet that we never thought would ever be possible to achieve."

Nail Brand Owner

"So glad we came across this team. They take on board feedback and actively implement it. They really spend time to understand your branding so that your ads fit your brand identity. The attention to detail is amazing. They’re planning and organisation is also top tier."

LIDIA, DIA STUDIOS
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CASE STUDIES

We are focused on creating ads that have maximum impact for our agency partners and are proud to have achieved amazing results across the board for 60+ multi six and seven figure brands.

How Studio 10 achieved 2.59x blended ROAS and 3,921 orders with a dual-channel paid strategy

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2.59
x
Blended ROAS across Meta and Google
3,921
Orders generated through paid activity
84
%
Store revenue driven by paid ads

How Trigwell Cosmetics achieved 71% TikTok Ads growth and 80% store revenue increase in under 5 months

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71
%
Increase in TikTok Ads sales (4 months)
80
%
Total store revenue growth
2
x
Ad spend increase with improved ROAS

How Tresor moved from viral TikTok to 4.89x blended ROAS with paid and email infrastructure

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4.89
x
True blended ROAS (Shopify revenue / total ad spend)
9.43
x
Meta Shopify ROAS vs 2.95x on-platform (3.2x email gap)
10.17
x
Google Shopify ROAS vs 2.59x on-platform (3.9x email gap)

How Svaha USA achieved 5.46x blended ROAS over 12 months

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23,559
Total orders across the engagement
5.46
x
Blended BA-ROAS over partnership (Triple Whale)
5.36
x
Meta ROAS sustained across full engagement

How Generate Agency rebuilt SuperBotanic's paid ads after a compliance failure and delivered an 8.42x true blended ROAS

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8.42
x
True blended ROAS (Shopify revenue / total ad spend)
17.55
x
Meta Shopify ROAS across period
16.17
x
Google Shopify ROAS across period

How Generate Agency kept Style Trolley's paid ads profitable even when products kept selling out

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$
67.60
Average Order Value (AOV) across the period
$
5.16
x
Meta Shopify ROAS over the period
5.84
x
Google Shopify ROAS over the period

How Spectrum Collections achieved a 75% increase in store revenue and a 4.75x blended ROAS after rebuilding a failing paid media strategy

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75
%
Increase in store revenue in 10 months
4.75
x
Blended ROAS across all channels
£
38,500
Ad spend previously wasted at 0.54x ROAS under prior setup

How Generate Agency shifted Smoom from retargeting existing customers to scalable new customer acquisition

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2.32
x
Blended ROAS (true new acquisition performance)
514
Total purchases in 15 days
34
Average daily purchases

How Generate Agency built a scalable Meta acquisition system for Sassy Saints using a single hero product

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6,650
Total orders across six months
3.11
x
Average blended ROAS (six-month engagement)
£
15.87
Average blended CPA

How Rewritten delivered higher revenue on lower spend through full-funnel Meta and Google Ads optimisation across six months

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15.5
%
Year-on-year revenue growth
47
%
Less ad spend
10.57
x
Pre-BFCM weekly ROAS

How PRAI Beauty consistently beat ROAS targets across Q1 using a multi-market, multi-channel performance system

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3
x+
ROAS target beaten every month across Q1
38
%
CPA below target across all three Q1 months
7.29
x
Peak Google ROAS

How Nibbed Cacao scaled Q4 performance from 2.45x to 5.69x ROAS and halved CPA

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5.69
x
Peak blended ROAS
7.24
CPA halved across Q4 (was £15.28)
£
35,858
December store revenue

How Generate Agency protected Nevernot's branded search from stockist competition and found an untapped growth category in the process

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2.57
x
Overall account ROAS
19.8
x
ROAS on exact brand term
25.14
%
Branded search CTR

How Generate Agency stabilised Minimalist Folk Co.’s Google Ads account and achieved a 5.11x ROAS during BFCM through January volatility

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5.11
x
Blended ROAS across 3 months
81,094
Total conversion value
860
Total conversions

How Generate Agency rescued Lorlie’s peak season and delivered a 5,094% sales increase after an ad account ban

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5,094
%
Sales increase vs previous period
89
%
New customer rate
4
Channels launched simultaneously

How a UK nail brand achieved 531% revenue growth and its first ever 7-figure year

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531
%
Revenue growth in 2023
7
-figure
First ever revenue year in 2024
47
%
Revenue from email

How a UK beauty brand scaled 1,300% in 22 months after rebuilding its paid media strategy from scratch

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1,300
%
Revenue growth in 22 months
30
%
Improvement in blended ROAS
23
%
Reduction in marketing efficiency ratio

How Generate Agency made paid ads profitable for Ella & I, achieving 3.51x blended ROAS at scale

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3.51
x
Blended ROAS
4.35
x
Meta Shopify ROAS
18.32
x
Google Shopify ROAS

How Dia Studios increased Meta Ads ROAS by 200% and grew net profit by 103%

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200
%
Increase in Meta Ads ROAS
103
%
Net profit growth
71
%
Sales growth YoY

How ByEllie improved TikTok Ads ROAS by 155% and grew Shopify revenue by 236%

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155
%
Increase in TikTok Ads ROAS over 12 months
236
%
Shopify revenue growth in 6 months
50
%+
ROAS improvement in early phase

How a UK lash brand doubled annual revenue in 12 months

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99
%
Revenue growth YoY
2
x
Annual revenue increase
50
%+
New customer revenue contribution

How Generate Agency rebuilt Kate Living’s email flows and turned a 1.62x Meta ROAS into a 23.56x Shopify return

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16.
90
x
true blended ROAS
16.
56
x
Meta Shopify ROAS
59.
71
x
Google Shopify ROAS

How Generate Agency built consistent paid revenue for July Child without relying on the next celebrity moment

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4.
68
x
true blended ROAS in March
4.
75
x
Meta Shopify ROAS in Feb
1.
40
x
breakeven ROAS

How Kiyo Beauty went from a 0.38x ROAS to 5.45x and reached £1.17m in annual revenue

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0.38 -‎ ‎
5.45
x
ROAS improvement in 143 days
0.38 -‎ ‎
306
k+
total ad-attributed revenue
£
146
k+
incremental revenue beyond forecast

How The Flat Lay Co. scaled from under £10k to £70k+ in monthly ad spend while holding a 3.5x ROAS floor

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3.
65
x
Blended ROAS across Q4
3.
549
paid revenue across the quarter
£104,
513
total ad spend

How FW Beauty turned a 2.61x Meta ROAS into a 5.11x blended return with full-funnel email infrastructure

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5.
11
x
true blended ROAS in March
5.
83
x
Meta Shopify ROAS
2.
61
x
Meta on-platform ROAS

How Ett Hem London built a year-round paid acquisition engine beyond Valentine's Day and Mother's Day

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6
x
Peak Meta ROAS within the first active weeks
3
%
Ad revenue as a percentage of total store revenue, improving MoM
374
Total sales across the campaign period

How Cool Crutches found its audience on Meta and grew revenue 18.4% in one month

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18
.4%
store revenue growth jan-feb
15000
+
store revenue in one month
5.
59
x
peak Meta triple attribution ROAS

How Canny Crystals made low-AOV paid ads profitable with a £9.46 breakeven CPA

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3.09
x
true blended ROAS
46
breakeven CPA ceiling
£3.
93
meta CPA in week one

How Callidus Trade doubled monthly revenue while halving Google Ads CPA

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114
%
total growth across the 6-month engagement
73
%
revenue growth in six months
2
x
monthly revenue doubled

How Balance Me grew revenue 70% quarter on quarter and hit its first £100k month with accurate paid media tracking

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+
70
%
revenue growth from Q1 to Q2
+
100
k+
first store revenue month of the engagement
14
%
may revenue above target

How Cozy Crew Club grew revenue 41% YoY with a £21.24 CAC - without discounting

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41
%
41% Increase In Revenue YoY
570
k
Ad Revenue Generated in 9 months
£
21.24
average CAC
PARTNER WITH US

How we convert more customers

CREATIVE
AD MANAGEMENT
EMAILS

PERFORMANCE-DRIVEN CREATIVES

We turn your photos and videos into high-performing creatives, using proven hooks and headlines that drive conversions.

With a deep understanding of what works at every stage of the funnel, our tested templates speak directly to your audience.

We analyse the data, refine the strategy, and roll out creative variations that scale profitably.

apply for free audit

SCALABLE paid ads strategy

Whether your brand's goal is to attract more new customers, improve your return on ad spend, or scale to 7-figure months, we'll tailor our strategy to meet your needs.

Guided by your targets, profit margins and historic performance, we set realistic KPIs that guide our decisions. Giving you that much needed visibility of the budget required, the target ads revenue and how this will support your overall growth.

i want more info

email flows + campaigns

Don't let your paid ads work overtime by not having your middle-of-funnel email marketing optimised.

Reduce your acquisition costs, boost revenue, improve lifetime value and nuture new customer connections with high-converting email flows & campaigns.

We can build flows to last a lifetime, or manage your weekly campaigns for consistent revenue.

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ABOUT US • ABOUT US • ABOUT US • ABOUT US
 •  ABOUT US • ABOUT US • ABOUT US • ABOUT US
 •  ABOUT US • ABOUT US • ABOUT US • ABOUT US
ABOUT US • ABOUT US • ABOUT US • ABOUT US
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We're the team behind growing some of the most viral, fastest growing brands.
‍
When you work with Generate Agency, you have a UK-based team, with your best interests at heart.

No bro marketing techniques, salesy guarantees or unrealistic promises. Just a small team of data-obsessed, motivated women ready to help you succeed.

We make brand owners feel confident

The team are always really transparent with results, we get a weekly tracker so we can keep on top of what is working, what's not working, and the team constantly tweak the campaigns. I feel confident that they're always performing to the best ability of the ads and the budget is always really well managed.
- Hannah, Spectrum Collections

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